The Ethics Sliding Scale

Anyone who reads this blog regularly knows I am all about
ethics.  Ethical behavior is the backbone
of trust:  it is hard, if not impossible,
to trust someone—or some organization—that doesn’t operate from a platform of
ethics.  Nothing will erode the trust in
someone or in an organization faster than the revelation that s/he/it engaged
in unethical behavior. 

If you have any doubts about this, just look at the impact of the Great Recession on people’s trust in financial institutions:  according to two researchers from the Wharton School at the University Read more