The Trust Factor

Society seems to be in a period where trust is a tarnished word. Suggest that you trust someone—especially an expert, the media, a government, really anyone other than your own brilliant self—and you will receive looks of pity, as in “How could you be so stupid? Don’t you know that everything is fake?” But if trust is no more, then nonprofits are bankrupt.

“Trust our currency” is something I say incessantly. If a nonprofit loses the trust its clients,  donors, partners, and others, it loses its Read more